FAQ — Clarify | Brand and Digital Clarity for<br/>Australian Businesses

ABOUT THE AUDIT

It's a comprehensive review of your website, messaging, brand voice, SEO basics, social media, and competitor positioning. We spend a week going through everything and deliver a written report with specific recommendations. Then we walk you through it together on a 30-minute call. You come away knowing exactly what's working, what isn't, and what to fix first.
A written audit report covering your website structure and UX, your messaging and brand voice, headline and copy clarity, competitor positioning, calls to action, and digital presence consistency. Plus a recommendations document with prioritised next steps, and a 30-minute walkthrough call with both Jono and Paul.
We'd still start with the audit. Building before diagnosing is how you end up with a beautiful site that still doesn't convert. The audit tells us exactly what the site needs to say, how it needs to be structured, and who it needs to speak to. Then we build from that.

PRICING

$1,750. That's it. No hidden extras.
It varies entirely. Past projects after an audit have ranged from a single homepage rewrite to a full 16-week implementation covering website, messaging architecture, social copy, and email sequences. We scope and quote based on what we actually find, not from a preset menu.

PROCESS

Three options. You take the report and implement it yourself — completely fine, the audit has value on its own. We scope and quote for specific work based on what we find, or we structure an ongoing retainer if you want regular support. There's no pressure to do anything beyond the audit. We'd rather give you something genuinely useful than pitch you work you don't need.
Five to seven business days from the strategy session. We send through the written report before the walkthrough call so you have time to read it first.
Not much. We run a 30-minute strategy session at the start to gather context — your goals, your customers, what's working and what isn't. We handle the research from there. You don't need to prepare a brief or pull together materials beforehand.

WORKING WITH US

Yes. We work with businesses across Australia. Everything we do — the audit, the strategy sessions, the walkthrough call — is designed to work remotely.
Established businesses that have outgrown their brand. Companies with something genuinely worth saying, whose digital presence just isn't saying it yet. We're not the right fit for brand-new startups or businesses still figuring out what they do. If you've been operating for a few years and your site no longer reflects where you are, that's who we built this for.
Book a free 20-minute intro call. No pitch. We ask a few questions to make sure we're a good fit, and you'll know by the end of the call whether the audit makes sense for you. If it does, we invoice before booking the strategy session.

HOW WE WORK

We have developed our own AI systems to help us research faster, draft quicker, and pressure-test ideas before we finalise them. But the strategy, the messaging, the recommendations — those come from us. We're not running your brief through a chatbot and sending back the first result. AI is our tool. Clarity is still our product.